YouTube Content Marketing Tools

Content Marketing Institute research shows that brands — including Coca-Cola and Toyota — are not just creating effective YouTube channels, they’re also embedding YouTube videos on their own websites. In fact, 61 of the Top 100 brands now embed YouTube videos on their websites (further blurring the lines between digital channels). We’re also noticing more diverse video methods and styles. Intel, for one, effectively combines both professionally produced content with user-generated content.

As per Wall Street Journal Media firms acknowledge benefits from posting clips on YouTube. Reaching its huge audience—a billion users globally a month—helps promote TV shows even if the ad money generated isn’t meaningful for large media conglomerates, executives say. YouTube continues to secure premium video deals. A YouTube spokeswoman said YouTube’s partners’ revenue has increased 50% for each of the past three years. “We are thrilled that creators can find both large audiences as well as high growth revenue opportunities on YouTube.”

Here are a few tools that can help your small business improve its video content marketing.

http://www.forbes.com/sites/drewhendricks/2014/10/16/6-tools-to-jump-start-your-video-content-marketing/