- Teens are shifting from texting to messaging apps to communicate.
- Across ethnicities, teens mostly use their smartphones to make purchases.
- Teens are the only age group that say ads influence their perception of "cool" products.
Dive deeper on teens with the following reports:
https://www.thinkwithgoogle.com/interactive-report/gen-z-a-look-inside-its-mobile-first-mindset?utm_medium=email-d&utm_source=weekly-insight&utm_team=twg-us&utm_campaign=Nurture-M6b-twg-us-think-weekly-insight-OT-OT-CS&utm_content=Mobile-img&mkt_tok=eyJpIjoiT1RnNFl6WTFNREkwWXpGaiIsInQiOiJpQ0NmWkoyQ2tqRm5xNU5BSTM3TzNsNGdVcHY1QmhRVTN1NVwvTXI0WlZHZnM2XC9uVXk0MlwvSExGakw3cnQ4VU1pd1VMMWhjNTBNOGhpWFY0N05SY1o2cFwvVUF5MTlQTVhva0l1SUhoZUdvME9ZNE8wM3RyNlM0SUxvajlySW9oUmMifQ%3D%3D
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